Eagles Wings 2020
Overview
Brand development, website UI/UX, social media, and print materials for Eagles Wings 2020, a Christian outreach ministry founded out of the sadness and isolation of Covid-19 to bring encouragement and community into the lives of those most affected.
Approach
Eagles Wings' founder, Carol Wynn, had an amazing idea for a ministry. Together we built out an entire online community and project organizing framework so she and her volunteers could get out and start doing the work they were excited to do.
The Quilt Project
An idea we wanted to communicate was that God weaves the lives of people into a beautiful tapestry, like squares of cloth knitted together to form a quilt. This message was especially meaningful to Carol, who, when she was a child, had recieved a quilt from her grandmother. To use the image of that same quilt, I created vector artwork for each square represented in the real quilt.
I then storyboarded and directed a 3D animated short that could be used for digital outreach.
The Postcard Project
Designed and printed three 10-piece postcard sets to send out to people on our prayer and outreach lists. Each postcard showcased original photography from either Carol or another volunteer. Everyone who was sent a personalized postcard was also given 3 additional blank postcards for them to send along to someone else they knew who was in need of encouragement.
